About Ian

Real experience.
Practical advice.

I’m Ian Dade. I created Warehouses Made Simple to help people understand warehouse problems and find realistic ways to solve them.

Ian Dade in a warehouse, from the existing Warehouses Made Simple brand artwork
Ian DadeWarehouse operations · WMS · Continuous improvement
Experience, without the jargon

I’ve worked on both
sides of the warehouse.

From running 3PL warehouse operations to helping shape warehouse management software at StoreFeeder, I understand the challenges on the floor and the technology that can help.

I created Warehouses Made Simple to share that experience with business owners, warehouse managers and operations teams.

Good warehouse improvement starts with understanding how the work actually gets done.
Meet Ian
Nearly 30 years in the operation

Understanding both
people and processes.

Before joining StoreFeeder, I managed warehouse operations within a third-party logistics business. I dealt first-hand with stock discrepancies, picking errors, busy teams and growing order volumes.

Today I work for StoreFeeder, a warehouse and order management software provider. My operational experience helps shape processes and functionality around how warehouses actually work.

A clear connection with StoreFeeder.

I am a StoreFeeder employee, and this website sometimes discusses or promotes StoreFeeder’s products and services.

The advice here is based on my experience and aims to be useful whatever software or systems you currently use. Where StoreFeeder is relevant to consultancy or a presentation, I make that connection clear.

Connect with me on LinkedIn
A simpler way forward

Let’s make your warehouse work better.

Tell me what’s slowing you down. We’ll work out a practical next step.

Talk to Ian